Providing great customer service

Providing great customer service in today’s retail market is about much more than just a smile at the till. Consumers looking to spend money are presented with a mind-boggling array of options, and in the fight for customer loyalty, the winners will be the ones with technology on their side.

Canny retail businesses are moving with the times and making sure that their online and physical stores are working together rather than being two separate entities. Strategic IT solutions by C>Ways can give you the tools you need to provide world-class customer service: personal touches like greeting someone by name when they collect a delivery can make all the difference when it comes to return spend.

Smart WiFi reveals the secrets of customer behavior

Providing speedy, reliable WiFi in your physical retail space not only gets you bonus points from your browsing customers, it can give you vital data too. Monitoring and measuring information like footfall patterns and dwell time gives you an insight into shopping behavior and trends, allowing you to tailor your marketing and optimise visual merchandising. You can also use this information to improve and personalise customer communications.

Working with our strategic partners like Axis, Mobotix and Genetec, we can offer advanced Retail Sense products: a powerful analytics tool that turns the data you’re collecting into actionable consumer insights. This can be used in conjunction with your marketing strategy to increase footfall in your physical stores and accelerate conversions online.

The retail market is a fickle one with many overheads - businesses looking to thrive and not just survive need to make sure their IT systems are working hard.

C>Ways are specialists in designing and delivering systems and networks for retail clients, and can help with:

• Installing fast, reliable networks for high capacity environments

• Providing WiFi for both customer and staff use (e.g. handheld POS and stock checking devices)

• Business intelligence to monitor and measure customer behavior

• Increasing online and in-store conversions and footfall

• Consultation and support on customer service strategy

• Bespoke applications for services like Click and Collect and VIP customer alerts

• Dedicated technical support for 24/7 peace of mind

One End-to-End Service For Retail

Our range of products and services includes:

Networking

Security

Wireless

Back Up & Replication

Back Up & Replication

Managed IT

Managed IT

IP CCTV & Access Control

IP CCTV & Access Control


Data Centre

Data Centre

Consultancy & Strategic Planning

Consultancy & Strategic Planning

Storage

Storage

Virtualisation

Virtualisation

Monitoring

Monitoring

Project Management

Project Management